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New AC Hotel Project Launches in Downtown Asheville

MHG-Tower, LLC, a development partnership including McKibbon Hotel Group of Gainesville, Georgia, and Glenn Wilcox, owner of Asheville’s BB&T building, has officially launched the new AC Hotel project at 10 Broadway in downtown Asheville. The project will include a new four-story parking deck with 336 spaces beneath a lifestyle hotel featuring 132 contemporary, upscale guestrooms designed to appeal to the unique desires of millennial mindset travelers.

The hotel will also include a sophisticated and welcoming social lobby, two meeting rooms, a restaurant, and a specially-designed rooftop terrace and bar where guests and local residents can enjoy outstanding views of Asheville’s downtown and surrounding mountain skylines.

Asheville’s AC Hotel will be one of the first of this Marriott brand in the United States. Founded in 1998 by Antonio Catalán, AC Hotels has nearly 80 properties in Spain, Italy, France and Portugal. Marriott joined AC in 2011, leveraging the unique style and design of these upscale, urban-inspired locations. AC Hotels by Marriott℠ are designed with innovative spaces that reflect contemporary hospitality and are designed with next-generation travelers in mind. The first AC Hotel in the United States opened this week in New Orleans.

Rendering of new AC Hotel lobbyAsheville’s new AC Hotel will continue a history of hospitality at its downtown location. Built in 1912, the landmark Langren Hotel occupied the site at the corner of Broadway and College until the 1960s when the aging structure was removed to accommodate what is now the BB&T building and parking deck.

BB&T building owner Glenn Wilcox, who purchased the skyscraper and deck in 1987, is excited to partner with McKibbon Hotel Group on the AC Hotel project.

“There couldn’t be a better location for this new hotel,” Wilcox said. “We’re pleased to bring back a hotel presence on the site of the former historic Langren with a new parking facility in the heart of our city.”

“I am thrilled to be partnering with McKibbon Hotel Group,” Wilcox continued. “They have the vision, experience and know-how to build a beautiful hotel. I am honored to be part of their efforts and what they are doing for Asheville.”

No stranger to hospitality, McKibbon Hotel Group has a portfolio of over 80 outstanding hotel properties in 13 states. An award-winning hotel developer and manager, McKibbon has been focused on hospitality for 50 years.

Like Wilcox, John McKibbon, chairman of McKibbon Hotel Group, shares a passion for Asheville and its history, and is pleased to be part of its promise. “I am grateful to the visionaries who revitalized downtown Asheville and made it one of the most popular places to visit in the Southeast. We are looking forward to our partnership with Glenn Wilcox to develop Marriott’s newest, upscale brand in the very best location in Asheville,” McKibbon said.

The new AC Hotel is expected to open in Summer 2016. The project began December 8 with demolition of the 50-year-old Broadway parking deck, which was suffering deterioration and had long outlived its useful life. The new four-story deck will offer guest and some public parking. The new hotel will be constructed on top of the deck once it is completed.

Rendering of new AC Hotel rooftop barWhen opened, Asheville’s AC Hotel will offer a unique and innovative guest experience. Guests can play and work with the latest technologies in a contemporary, comfortably designed setting. McKibbon Hotel Management, headquartered in Tampa, Florida, will manage operations and guest services. The hotel is expected to employ 50 people.

For Glenn Wilcox, Asheville has always been a “diamond in the rough.”
“The new AC Hotel will marry the traditions of our area with innovation and promise,” Wilcox said. “It’s a pleasure to see old Asheville meet new Asheville.”

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