Official Ribbon Cutting Scheduled for April 7th
Asheville Outlets announces the addition of New Balance Factory Store to its retail offerings. One of the country’s leading brands in athletic footwear and apparel, New Balance is unique in their dedication to American manufacturing, assembling more than four million pairs of athletic footwear per year in the United States.
Originally an arch support company, New Balance was founded in Boston, Massachusetts, in 1906. Over 100 years later, its product line has expanded to include athletic shoes for runners, baseball players and even NASCAR drivers. New Balance also offers a full line of sports apparel and accessories for men, women and children, along with comfort, casual and lifestyle wear. The company’s family of brands includes New Balance, Dunham, PF Flyers, Aravon, Warrior and Brine.
“We live in an area where everyone is hiking and biking and running. Adding a familiar brand like New Balance will give people with active lifestyles even more shopping options,” said Sharon Morgan, General Manager, Asheville Outlets.
New Balance is also committed to developing environmentally-sustainable products, creating less waste and utilizing recycled packaging. Additionally, the company is a footwear and apparel provider for the United States Military and has developed and designed physical training uniforms for the Marine Corps.
About New Balance
New Balance, headquartered in Boston, MA, has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs more than 4,000 associates around the globe, and in 2013 reported worldwide sales of $2.73 billion. To learn more about New Balance, please visit www.newbalance.com.