Michael Phelan, Vice President of Marketing for Beverly-Hanks, REALTORS® in Asheville, N.C., has been named to the Leading Real Estate Companies of the World® Marketing and Technology Advisory Council. The leadership group provides guidance on strategic initiatives for LeadingRE, a global real estate network of 550 market-leading firms spanning six continents.
The council works closely with the LeadingRE management team on key programs relating to marketing and technology, helping maintain the network’s high standards for online marketing, data management, client and agent communications, and branding. Council members also help create the content for the annual MarTech conference and share insights on pivotal industry initiatives and best practices.
Participants are elected by fellow council members to serve a three-year term and are chosen based on the merits of their professional experience and reputation. “We are so fortunate to have such innovative, creative people serving our network and helping us deliver best-in-class solutions to our members, whether it relates to new ways to engage home buyers and sellers or new techniques for streamlining the real estate transaction. These leaders share their time and expertise to make a difference not only for their own companies, but also for our members worldwide,” said LeadingRE Executive Director of Marketing Effie Pappas Atsaves.
“It is a privilege and an honor to have been asked to serve with this insightful and forward thinking group of professionals,” said Michael Phelan. “After benefiting from the group’s guidance and leadership, it’s a pleasure to contribute to the network’s collective success.” Now in his 16th year with Beverly-Hanks, Phelan has worked as a licensed real estate broker and licensed mortgage loan officer, and he now leads the Beverly-Hanks marketing department, a role he has held since 2010.
Also serving on the council are Chairman Josh Epps, Fickling & Company (Macon,
Ga.); Immediate Past Chairman Tom Flanagan, The Group Inc. Real Estate (Fort Collins, Colo.); Kathy Forrester, Kinlin Grover Real Estate, Page Taft Real Estate, Randall Realtors (Sandwich, Mass.); Anne Marie Gianutsos, Houlihan Lawrence (Rye Brook, N.Y.); Matt O’Connor, Terrie O’Connor Realtors® (Ramsey, N.J.); Natasha Patla, @properties (Chicago, Ill.); Crystal Gardner-Phillips Gardner, REALTORS (Metairie, La.); Andrew Reel, Dickson Realty (Reno, Nev.); and Duane Giglia John L. Scott Real Estate (Bellevue, Wash.).
Beverly-Hanks is the Western North Carolina representative of LeadingRE (LeadingRE.com). With a global membership that spans six continents and 70 countries, LeadingRE connects top independent firms with 150,000 sales associates who produce over 1.1 million real estate transactions each year. As a member of LeadingRE, Beverly-Hanks provides a quality real estate experience, global marketing reach, and access to top real estate professionals in virtually any market worldwide.