New Birthday Party Tea Release and Giveaway
Asheville Tea Company is celebrating five years with a new birthday brew and giveaway sweeter than a cool glass of southern iced tea.
To celebrate their five-year anniversary, Asheville Tea Company is excited to release their official Birthday Party blend – a colorful rooibos blend with vanilla bean, oat straw, calendula and blue cornflower.
“It’s really exciting to hit the five year mark,” said Jessie Dean, Asheville Tea Company founder. “Our team has worked so hard and I’m so proud of what we have accomplished so far. This blend was a fun one to create, and is designed to taste a bit like vanilla birthday cake, with hints of caramel icing, and the local flower petals look like a burst of confetti.”
Asheville Tea Company works with Southeastern farms and sustainable tea producers to blend vibrant garden-fresh teas without any additives, natural or artificial flavorings – only the robust flavors of our region steeped into every cup.
In just five short years, Asheville Tea Company has truly turned a new leaf on how we experience the ingredients we choose to fill our cups by focusing on local and regional herbs.
“We have grown a lot over the last five years and our business has really evolved,” said Jessie Dean, founder. “We are constantly refining, learning, changing and growing, and I really love learning and experiencing all of that on this journey.”
Inspired by the strong farm to table culture her hometown, Dean founded Asheville Tea Company in 2016 determined to change the way that our region sources and steeps this popular craft beverage.
“I have enjoyed drinking tea for a long time, but realized how far away the ingredients come from, and that, along with a desire to create really flavorful and accessible blends, led me to create Asheville Tea Co. with a goal of sourcing from local and regional farmers. It just felt like such a wonderful way to support our community as well as make fresher tea.”
Asheville Tea Company began small – a handful of blends rolled out in September 2016 at the West Asheville Farmers Market. The first tea Dean blended is still one of their most popular – Chamomile Lavender.
“I remember playing with all kinds of different herbs to get the blend just right,” said Dean, reflecting on the early days of blending. “I’ll never forget calling one of our Yaupon suppliers when I first started the business and ordering three pounds of Yaupon. In that moment, I remember thinking that it would take us forever to use that much, and it felt like such a huge investment.”
Today, Asheville Tea Company works with over a dozen regional farms to grow and source thousands of pounds of herbs and botanicals regionally – truly fastening the link to build a sustainable southeastern regional supply chain.
“I am most proud of the fact that we have stayed true to our values of doing what we can to support and build a Southeastern regional supply chain,” Dean said. “I hope that when drinking a cup of tea from Asheville Tea Company, people will experience a little bit of the tastes of the mountains, and the heart and soul that went into producing the products.”
Want to ParTEA?!
The Birthday Party blend is now available online at www.ashevilleteacompany.com or exclusively at the new Sugar and Snow Gelato located in the River Arts District in Asheville.
Starting Monday, Sept. 20 at 10 am – make your way over to Asheville Tea Company’s Facebook or Instagram page to enter the Birthday Giveaway and win the party that keeps on partying – three-months of free Asheville Tea Company Subscription Boxes!! This is a $75 gift to our lucky winner. Full details will be on the post and winner is announced Friday.